SUMMIT One Vanderbilt

website redesign

SUMMIT is a high-end observational deck and an immersive, multi-sensory art and light experience spanning the top three floors of One Vanderbilt. Since its exciting debut in October 2021, it has quickly become a must-visit attraction in New York City.

creative direction

web design

Ux/ui design

motion design

motion design

Experience Page

The Experience page transforms into a narrative; you unwrap the SUMMIT journey as you scroll. Vivid images dominate the screen, immersing you in the space.

Visit Us

The Visit Us page becomes a highly visual, interactive experience. Making it easier for potential visitors to navigate the space before visiting.

Floor-by-floor video walkthrough

One of SUMMIT's most significant challenges was directing people to the proper entrances. Given that the entrance is located in the lower level, and next to a major transit station, the options were not as simple as installing wayfinding.

This approach implements an animation that effectively directs users along the correct pathways.

42nd Street
43rd Street
Grand Central